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How Aura Transformed Sales into a Mission for Healthier Homes

From Vision to Reality - The Birth of Aura

Aura’s journey started with a simple idea—mastering the art of sales. The goal was to create a seamless system that made selling easy across different services, reducing training time for new reps. What began as a small team selling window cleaning under the name Koala Clean Utah quickly grew into something more.

Two determined BYU students formed the first sales force, knocking on doors between classes. In just two months, they generated over $20,000 in revenue. The early days were tough—bitter cold, scorching heat, long hours, and countless rejections. But every sale was a lesson, and every challenge fueled their ambition to build something greater.

Overcoming Early Challenges with Grit and Growth

Professional cleaning by Aura in the Autumn in Utah

The first summer was a test of resilience. Titles didn’t matter—sales reps cleaned windows, technicians knocked on doors, and friends stepped in wherever needed. Some weeks felt effortless; others were filled with doubt. Yet, through every high and low, one thing remained clear: they were building more than a business.

“Some weeks felt effortless, while others were filled with doubt. But no matter what, the drive to build something greater never faded.”

As summer ended, a new leader saw potential in Koala Clean Utah’s vision. With fresh insight, the company shifted from a sales-driven approach to a mission-focused company dedicated to healthier, cleaner homes. And so, Aura was born.

Expanding Beyond Sales with a New Purpose

Aura’s mission evolved beyond sales tactics—it became about creating cleaner, healthier living environments for families. As the seasons changed, the team realized the need for a brand that reflected their bigger purpose. They rebranded with a commitment to providing trusted, expert-backed cleaning solutions.

Aura’s Mission - Creating Healthier Homes

Happy Utah woman standing in a freshly cleaned house by Aura.

At Aura, we believe your home is more than just a place—it’s where life happens. That’s why we’re committed to improving your indoor air quality, water purity, and overall home cleanliness.

We bring this vision to life through:

  • Trusted, vetted professionals with expert training.

  • Personalized cleaning plans tailored to your family’s needs.

  • Comprehensive home health solutions, from clean air to purified water.

“Colton & his group did an excellent job once again. Thank you. 😊” – Donna H., Utah County

What Makes Aura Different?

  • Reliability & Consistency: Every service is backed by our quality guarantee.

  • Health Benefits: Our cleaning solutions help reduce allergens, dust, and bacteria.

  • Convenience: Simple booking, seamless service, and a commitment to customer satisfaction.

Take the First Step to a Cleaner Home

Your home should be a sanctuary of health and comfort. Start breathing cleaner air today! Book your consultation now and take the first step toward a healthier home.